Sankeshu Zero VOC Wall Paint: Maternal and infant household market penetration rate exceeds 40%
In recent years, with the continuous increase in consumers' demand for healthy and environmentally friendly homes, zero VOC (volatile organic compound) wall paint has become the new favorite in the market. According to the latest data, the penetration rate of Sankeshu Zero VOC wall paint in the maternal and infant household market has exceeded 40%, becoming an industry benchmark. This article will combine popular topics and structured data across the entire network for the past 10 days to analyze the reasons and market trends behind this phenomenon.
1. Zero VOC wall paint market soars
In the past 10 days, the search volume for keywords such as "environmental coatings" and "maternal and infant home safety" increased by 65% year-on-year, with the discussion of Sankeshu Zero VOC wall paint at the top. The following is a comparison of relevant data:
Keywords | Search volume (year-on-year) | Popular Platforms |
---|---|---|
Zero VOC wall paint | +72% | Xiaohongshu, Douyin |
Maternal and infant home safety | +65% | Weibo, Zhihu |
Sankes Environmentally friendly paint | +58% | JD.com, Tmall |
The market performance of 2 and 3 Tree Zero VOC wall paint
With its zero VOC technology, Sankeshu quickly occupied the maternal and infant family market. Here are its recent market penetration data:
market segmentation | Penetration rate | Year-on-year growth |
---|---|---|
Maternal and infant family | 40% | +25% |
New house decoration | 32% | +18% |
Second-hand house renovation | 28% | +15% |
3. The core reason why consumers choose zero VOC products
The survey shows that the main reasons why mother and child families choose Sanke Zero VOC wall paint include:
1.Health and safety: Zero VOC technology completely eliminates the release of harmful gases and protects children's respiratory health. 2.Environmental certification: The product has passed international authoritative environmental certification (such as France A+, US GreenGuard). 3.Rich in color: Provides over 2,000 color schemes to meet personalized needs. 4.Quick check-in: Check in 24 hours after construction, saving time and cost.
4. Industry trends and future prospects
With the advancement of the national "dual carbon" policy and the increase in consumer environmental awareness, the zero VOC coating market is expected to maintain an average annual growth rate of more than 20%. Leading brands such as Sankeshu will further consolidate their market position through technological innovation and channel sinking. Here are the market size forecasts for the next 3 years:
years | Market size (billion yuan) | growth rate |
---|---|---|
2024 | 150 | +22% |
2025 | 185 | +23% |
2026 | 230 | +24% |
Conclusion
The success of Sankeshu Zero VOC wall paint in the maternal and infant family market not only reflects the brand's technical strength, but also reflects consumers' urgent need for healthy homes. In the future, with the improvement of industry standards and the iteration and upgrading of products, zero VOC coatings may become the "standard configuration" in the home improvement market.
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